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Tuesday, January 25, 2011

Stanley Cup Finals TV Viewership: Sport Event Drawing the Most US Households Earning $100k+

Nielsen published yesterday its “State of the [US] Media: Year in Sports 2010” report with information on the US sports fan consumption across leading sports media properties last year. The report is downloadable for free after providing some contact information.

As per the report, among the major sporting events televised in 2010, the Stanley Cup Finals had the highest percentage of viewers from households earning more than $100,000 per year. The report also ranks the Top Ten US-based NHL teams based on the local market ratings:

1 - Pittsburgh
2 - Buffalo
3 - Detroit
4 - Chicago
5 - Boston
6 - St. Louis
7 - Philadelphia
8- Minnesota
9 - Washington
10 - Colorado

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